It certainly was not last night!ĭid you know that you can create rich text listings of book listings on Amazon? You know, with bold text and large fonts? If you have an Author Central, CreateSpace or Kindle Direct Publishing account on Amazon, you can make an impact on your conversions by listing your book description using modified HTML code. This happens fairly infrequently, but it does speak to a company that has built a culture of continual reinvention.Īs I sat staring at my beans and rice, I was trying to recall the last time I updated my own website. He shared a few interesting factoids on Amazon’s web development cycle.ĭid you know that Amazon launches a new version of its website…every single night? And when a new feature is released which breaks website functionality, the software developers have the option to “pull the rip cord” and revert the code back to the previous day version. While enjoying some chicken mole at a local Mexican restaurant, we were discussing his experience leading software projects at Amazon. Recently I had lunch with a mobile app developer to talk through interesting ideas on creating rich reader experiences via a mobile app. One of the benefits of living in the Seattle area is the abundant access to tech leaders at Amazon, Microsoft and Facebook.
